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Information compaigns : balancing social values and social change

SALMON, Charles T

Information compaigns : balancing social values and social change - Newbury Park 1989 - 306p

Subjects--Topical Terms:
PUBLICITY

Subjects--Index Terms: COMMUNICATION -- SOCIAL ASPECTS MARKETING -- - SOCIAL ASPECTS PUBLICITY SOCIAL CHANGE

Dewey Class. No.: 658 S12 I

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