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Study of brand loyalty towards the organized retail stores

Bhardwaj, Akhil

Study of brand loyalty towards the organized retail stores - Department of Business Management - Ludhiana PAU 2012 - 29cm, ; 64

The research project

Subjects--Topical Terms:
BRAND CHOICE 2.CONSUMERS PREFERENCES 3.BRAND PREFERENCES

Subjects--Index Terms: BRAND CHOICE 2.CONSUMERS PREFERENCES 3.B

Dewey Class. No.: T 658.827 B51A

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