Normal view MARC view ISBD view

Study of online shopping behavior and service quality assessment on online shopping websites: A comparison of routine...

Gautam,Sameer

Study of online shopping behavior and service quality assessment on online shopping websites: A comparison of routine... - Marketing Management - Ludhiana PAU 2013 - 29cm.;43,viii

The present study was undertaken to understand and compare the online shopping behavior of routine and non-routine shoppers and to assess the service quality of the shopping websites. For the study, a sample of 100 routine and 100 non-routine shoppers, th

Subjects--Topical Terms:
CONSUMER BEHAVIOUR 2.ONLINE SHOPPING

Subjects--Index Terms: CONSUMER BEHAVIOUR 2.ONLINE SHOPPING

Dewey Class. No.: T658.834.2 G23S

Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)