Effective advertising ; understanding when, how and why advertising works
TELLIS, Gerard J.
Effective advertising ; understanding when, how and why advertising works - New Delhi 2004 - 201p.
ADVERTISING
ADVERTISING
DIR-COMMN 659.1 T25E
Effective advertising ; understanding when, how and why advertising works - New Delhi 2004 - 201p.
ADVERTISING
ADVERTISING
DIR-COMMN 659.1 T25E