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Questionnaire design : how to plan, structure and write survey material for effective market research

BRACE IAN

Questionnaire design : how to plan, structure and write survey material for effective market research - London Kogan Page 2005 - 24cm. : 289p. +CD

Subjects--Topical Terms:
MARKET SURVEYS -- METHODOLOGY

Subjects--Index Terms: MARKET SURVEYS -- METHODOLOGY

Dewey Class. No.: 658.83 B76Q

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