Study of the factors affecting the consumers choice for the selection of clothing material by the rural home...Ludhiana

Rajor, Promila

Study of the factors affecting the consumers choice for the selection of clothing material by the rural home...Ludhiana - Ludhiana P. A. U. 1978 - 29cm. 73,18

A study of the factors affecting the consumers choice for the selection of clothing material was carried out on 100 rural home makers. No differences was found among the respondents regarding the places from where they made their purchases in relation to


CLOTHING AND DRESS

CLOTHING AND DRESS CONSUMER CHOICE CLOTHING MATERIAL RURUAL HOME MAKERS SOCIOLOGY, RURAL

T 646.3 R14S

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