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Marketing strategies of publishing houses with special reference to magazines

BHATTI, Harpreet Singh

Marketing strategies of publishing houses with special reference to magazines - Business Management - Ludhiana PAU 1993 - 69L

Subjects--Topical Terms:
PERIODICALS, PUBLISHING OF -- MARKETING

Subjects--Index Terms: PERIODICALS, PUBLISHING OF -- MARKETING

Dewey Class. No.: T 658.809.655.405 B51M

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