Comparative study of marketing efficiency of Apni Mandi and traditional market for vegetables in the Punjab

By:

MEHTA, Pooja

Material type: Text

TextPublication details: Ludhiana 1999Description: 109pSubject(s):

DDC classification:

338.175 M52C

Summary: The producer obtained highest margin (9789 per cent) when the vegetables were sold directly to the consumers though Apni Mandi. whereas his margins decreased (376 per cent) when he sold through retailers and commission agents in the traditional markets. T

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Theses/ Dissertation	Mohinder Singh Randhawa Library	338.175 M52C (Browse shelf(Opens below))	Not for loan		221606
Theses/ Dissertation	Mohinder Singh Randhawa Library	338.175 M52C (Browse shelf(Opens below))	Not for loan		221607

The producer obtained highest margin (9789 per cent) when the vegetables were sold directly to the consumers though Apni Mandi. whereas his margins decreased (376 per cent) when he sold through retailers and commission agents in the traditional markets. T

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