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Study of the business model followed by credit card companies - a case study of SBI

By: Material type: TextTextPublication details: Ludhiana PAU 2002Edition: Deptt. of Business ManagementDescription: 80, 2 LSubject(s): DDC classification:
  • T 332.1 B32S
Summary: An attempt has been made to study the Business Model followed by the Credit Card company and also to analyze the level of satisfaction derived by the credit cardholders from the services being provided. SBI was selected on its willingness to share informa
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Item type Current library Call number Status Date due Barcode
Theses/ Dissertation Theses/ Dissertation Mohinder Singh Randhawa Library T 332.1 B32S (Browse shelf(Opens below)) Not for loan 224060
Theses/ Dissertation Theses/ Dissertation Mohinder Singh Randhawa Library T 332.1 B32S (Browse shelf(Opens below)) Not for loan 224061

An attempt has been made to study the Business Model followed by the Credit Card company and also to analyze the level of satisfaction derived by the credit cardholders from the services being provided. SBI was selected on its willingness to share informa

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