A study of marketing practices for multiplexes and cinema halls in Ludhiana city

By:

Sahni, Yogita

Material type: Text

TextPublication details: Ludhiana PAU 2008Edition: Business ManagementDescription: 29CM; 54LSubject(s):

DDC classification:

T 658.809.791.43 S11S

Summary: The research project "A Study of Marketing Practices for Multiplexes and Cinema Halls in Ludhiana City" was undertaken with the objectives of studying the consumer perception towards multiplexes and cinema halls and comparing the marketing practices follo

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Theses/ Dissertation	Mohinder Singh Randhawa Library	T 658.809.791.43 S11S (Browse shelf(Opens below))	Not for loan		249862
Theses/ Dissertation	Mohinder Singh Randhawa Library	T 658.809.791.43 S11S (Browse shelf(Opens below))	Not for loan		249863

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The research project "A Study of Marketing Practices for Multiplexes and Cinema Halls in Ludhiana City" was undertaken with the objectives of studying the consumer perception towards multiplexes and cinema halls and comparing the marketing practices follo

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