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Influence of shopping dimensions on the mall visit behaviour of consumers

By: Material type: TextTextPublication details: Ludhiana PAU 2013Edition: Marketing managementDescription: 29cm.;57,vSubject(s): DDC classification:
  • T 658.82 J35I
Summary: The present study was conducted to study the influence of Shopping Dimensions on the mall visit behaviour of consumers and to study variation in influence of shopping dimensions with respect to demographic variables. A total sample of 200 respondents was
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The present study was conducted to study the influence of Shopping Dimensions on the mall visit behaviour of consumers and to study variation in influence of shopping dimensions with respect to demographic variables. A total sample of 200 respondents was

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