A Study of opinion and skepticism of adoledcents towards T.V. advertising

By:

Dewan Esha

Material type: Text

TextPublication details: Ludhiana PAU 2013Edition: Marketing ManagementDescription: 29cm.;47Subject(s):

DDC classification:

T 659.143 D38S

Summary: The present study was conducted to study the opinion and skepticism of adolescents towards T.V. advertising. Opinion and skepticism of selected adolescents towards T.V. advertising was studied with the help of two structured questionnaires. The opinion of

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Theses/ Dissertation	Mohinder Singh Randhawa Library	T 659.143 D38S (Browse shelf(Opens below))	Not for loan		251575

The present study was conducted to study the opinion and skepticism of adolescents towards T.V. advertising. Opinion and skepticism of selected adolescents towards T.V. advertising was studied with the help of two structured questionnaires. The opinion of

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