TY  - BOOK
AU  - RASHMI
TI  - Studies of consumer purchase behaviour towards ready-made shirts
U1  - T 658.834.2 R19S 
PY  - 1997///
CY  - Ludhiana
PB  - PAU
KW  - CONSUMERS -- ATTITUDES
KW  - SHIRTS, MEN'S -- MARKETING
ER  -