TY - BOOK AU - Arora, Madhur TI - Textile dyestuff buying behaviour - a comparative study of high users vs. low users in Ludhiana U1 - T 658.834.2 A76T PY - 2005/// CY - Ludhiana PB - PAU KW - CONSUMERS - ATTITUDES KW - CONSUMERS PREFERENCES KW - MARKETING - MANAGEMENT ER -