TY - BOOK AU - SIMCHI-LEVI, David TI - Designing and managing the supply chain; concepts, stratergies and case studies U1 - 658.5 S45D PY - 2004/// PB - New Delhi KW - PHYSICAL DISTRIBUTION OF GOODS -- MANAGEMENT KW - MARKETING - CHANNEL - MANAGEMENT KW - PHYSICAL DISTRIBUTION OF GOODS -- MANAGEME ER -