TY - BOOK AU - Tiwana, Blossom TI - Influence of advertisements on the purchase of textiles for men's apparel of Ludhiana City U1 - T 659.1 T54I PY - 1982/// CY - Ludhiana PB - P. A. U. KW - ADVERTISING -- MEN'S CLOTHING KW - ADVERTISEMENTS KW - APPAREL KW - MEN KW - MEN'S CLOTHING KW - TEXTILE PURCHASE N2 - The investigation was undertaken to study the effect of advertisements and various medias on clothing purchase as incurred by men of two localities. The study revealed that various factors for textile shopping effected the textile purchase of consumer Rol ER -