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41.
Management skills in marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Excel Books 1994
Availability: Items available for loan: Mohinder Singh Randhawa Library (1)Location, call number: 658.8 M81M.

42.
Marketing management by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill 2002
Availability: Items available for loan: Mohinder Singh Randhawa Library (4)Location, call number: 658.8 S16M, ...

43.
Marketing management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi 2002
Availability: Items available for loan: Mohinder Singh Randhawa Library (6)Location, call number: 658.8 K95M, ...

44.
Marketing management : text and cases by
Edition: 7
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley and Sons 2000
Availability: Items available for loan: Mohinder Singh Randhawa Library (1)Location, call number: 658.8 D18M.

45.
Business marketing management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore 2003
Availability: Items available for loan: Mohinder Singh Randhawa Library (1)Location, call number: 658.8 H97B.

46.
Comparative study of the marketing decisions of selected multi-brand outlets and exclusive stores in apparel Industry by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana P. A. U. 2005
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.838.687 A76C, ...

47.
Textile dyestuff buying behaviour - a comparative study of high users vs. low users in Ludhiana by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2005
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.834.2 A76T, ...

48.
Marketing of mushrooms-study of selected district : Research project report by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2005
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.809.635.8 G13M, ...

49.
Marketing performance metrics : an exploratory study of selected consumer durable goods companies in India by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana P. A. U. 2006
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.81 K12M, ...

50.
Role of packaging in ready to eat food marketing : a study of markfed canneries by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2006
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.809.664.09 V32R, ...

51.
Comparative study of rural marketing practices of fast moving consumer goods companies in Punjab by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2006
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.838.668.1 S33C, ...

52.
Study of marketing strategies of branded v.s. privately labeled food items in selected retail stores of Punjab by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2006
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.838.664 A44S, ...

53.
Market orientation and service quality : a study of private sector banks in Ludhiana by
Edition: Business Managment
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2006
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.838.332.13 S61M, ...

54.
Study of sachet packaging in the shampoo and detergent markets by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2006
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.838.668.124 C32S, ...

55.
Customer satisfaction from hospital services: a study of major private hospitals in Ludhiana by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2006
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.838.362.11 G28C, ...

56.
Factors governing brand equity : a study of their rating in selected product categories by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2006
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.827 T30F, ...

57.
Cases in rural marketing : an integrated approach by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi 2003
Availability: Items available for loan: Mohinder Singh Randhawa Library (1)Location, call number: 658.83 K97C.

58.
Effective B2B marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hyderabad 2005
Availability: Items available for loan: Mohinder Singh Randhawa Library (1)Location, call number: 658.802 S94E.

59.
Global marketing management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi 2002
Availability: Items available for loan: Mohinder Singh Randhawa Library (1)Location, call number: 658.8 K18G.

60.
Positioning and repositioning : perspectives and applications by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hyderabad 2005
Availability: Items available for loan: Mohinder Singh Randhawa Library (1)Location, call number: BM 658.83 S94P.

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