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1.
Study into the consumer behaviour of rural and urban families for durable household goods in Ludhiana district (Punjab state) by
Edition: Home Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 1982
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 647.1 K11S , ...

2.
Essentials of consumer behavior by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hinsdale, U.S. 1975
Availability: Items available for loan: Mohinder Singh Randhawa Library (1)Location, call number: 658.834 B62E .

3.
Application of focus group interviews in understanding consumer behaviour by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2002
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.834 G96A, ...

4.
Consumer behaviour by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi Pearson Education 2004
Availability: Items available for loan: Mohinder Singh Randhawa Library (1)Location, call number: 658.834 S19C.

5.
Study of decision making process and satisfaction of consumers towards branded versus assembled computers by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2007
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.838.001.64 G96S, ...

6.
Study of investment behaviour of Punjab Agricultural University personnel by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2008
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.838.332.6 A25S, ...

7.
Complaint redressal system of white Goods companies by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2008
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.812 N45C, ...

8.
Accessing and using market information: A study of farmers in punjab by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2009
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 338.13 K55A, ...

9.
Study of factors influencing investment decision making among private sector ank employees in Ludhiana city by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2009
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.838.332.67 S48S, ...

10.
Study of buying behavior of customers towards used small ears in Moga City by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2009
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.834.095.455, ...

11.
Comparative Study of Products and Services with Respect to Consumer Complaints and Experiences in Consumer Forum of Ludhiana by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2009
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.838 G61C, ...

12.
Comparative study on utilization of consumer services in rural and Urban areas of Ludhiana District by
Edition: Family Resource Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2010
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (1)Location, call number: T 658.830.954.55 C31C.

13.
Study of profile of opinion leaders and their influence on the buying behaviour of students in Ludhiana district by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2010
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.834.2 J20S, ...

14.
Food labeling : a study of awareness and influence on buying behaviour of customers in Ludhiana city by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2010
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.834.2 G96F, ...

15.
Nutrition and health claims : a study of awarness and influence on purchase behaviour of college faculty city by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2011
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.834.2 K13N, ...

16.
Acceptability and purchase behavior towards ready-to-eat meals : an empirical study in Punjab by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2011
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.834.095.45 K11A, ...

17.
Study of promotional schemes and its influence on purchase decision of consumers by
Edition: Department of Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2012
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (1)Location, call number: T 658.83 R17A.

18.
Study of online shopping behavior and service quality assessment on online shopping websites: A comparison of routine... by
Edition: Marketing Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2013
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (1)Location, call number: T658.834.2 G23S.

19.
Influence of shopping dimensions on the mall visit behaviour of consumers by
Edition: Marketing management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2013
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (1)Location, call number: T 658.82 J35I.

20.
Study of usage online social networking and its influence on purchase behavior of users by
Edition: Marketing Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 2013
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (1)Location, call number: T658.83 G96S.

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