Response of unaware customers towards discount and coupons on private labels of garment sin organized retail outlets in Ludhiana

By:

Amarinder Singh

Material type: Text

TextPublication details: Ludhiana PAU 2008Edition: Business ManagementDescription: 29cm; 60LSubject(s):

DDC classification:

T 658.879 A45R

Summary: The study was undertaken to study the response of the unaware customers towards discounts and coupons being offered on the private labels of garments by the organized retail outlets in Ludhiana city and to study the demographic profile on the basis of the

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Theses/ Dissertation	Mohinder Singh Randhawa Library	T 658.879 A45R (Browse shelf(Opens below))	Not for loan		250094
Theses/ Dissertation	Mohinder Singh Randhawa Library	T 658.879 A45R (Browse shelf(Opens below))	Not for loan		250095

The study was undertaken to study the response of the unaware customers towards discounts and coupons being offered on the private labels of garments by the organized retail outlets in Ludhiana city and to study the demographic profile on the basis of the

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