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1.
Advertising pure and simple by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: N.Y. 1976
Availability: Items available for loan: Mohinder Singh Randhawa Library (1)Location, call number: 659.1 S27A .

2.
Consumer attitude towards advertisements on television with special reference to recall behaviour by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana P. A. U. 1988
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 659.143 A79C, ...

3.
English of print media and television advertisements : a comparative study by
Edition: Journalism, Languages and Culture
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana P.A.U. 1992
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 659.143 K13E, ...

4.
Comparative analysis of selected television commercials for consumer goods by
Edition: Business Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 1992
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 659.143 R20C, ...

5.
Viewer-consumers;attitude towards television advertising by
Edition: Journalism, Languages and Culture
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 1993
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 659.143 R16V, ...

6.
Impact of television advertising on children by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi 1998
Availability: Items available for loan: Mohinder Singh Randhawa Library (1)Location, call number: 301.16 U-4 I.

7.
Impact of TV advertising on the purchase behaviour of fast moving consumer goods-toilet soaps by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana P. A. U. 1996
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 659.143 N25I, ...

8.
Impact of T.V. advertisements on children by
Edition: Journalism, Languages and Culture
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 1997
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 659.143 M45I, ...

9.
Effect of TV advertiserments on women purchasing behaviour by
Edition: Journalism, Languages and Culture
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ludhiana PAU 1997
Availability: Items available for reference: Mohinder Singh Randhawa Library: Not for loan (2)Location, call number: T 658.834.8 H25E, ...

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