000 | 00749nam a2200169Ia 4500 | ||
---|---|---|---|
008 | 170101s2011 xx 000 0 und d | ||
082 | _aT 658.809.664 J20S | ||
100 | _aJain, Sourav | ||
245 | 0 | _aStudy of promotional strategies of selected food-based superstores in Punjab | |
250 | _aBusiness Management | ||
260 |
_aLudhiana _bPAU _c2011 |
||
300 | _a29cm. ; 40 | ||
520 | _aThe present reseach was undertaken with the objectives to study the promotional strategies by food-based superstores in Punjab and to study the Point of Purchase strategies(Instore-displays) followed by these stores. The study was conducted by selecting 1 | ||
650 | _aFOOD -- MARKETING -- PUNJAB | ||
653 | _aFOOD -- MARKETING -- PUNJAB | ||
942 |
_2ddc _cT |
||
999 |
_c129893 _d129893 |