000 00808nam a2200205Ia 4500
008 170101s2014 xx 000 0 und d
082 _aT658.834 2 V32S
100 _aVats, Monish
245 0 _aStudy of factors affecting Online shopping acceptance using OSAM
250 _aMarketing Management
260 _aLudhiana
_bPAU
_c2014
300 _a29cm,;47
520 _aThe purpose of this study is to analyse factors affecting on online shopping behaviour of consumers that might be one of the most important issues of e-commerce and marketing field. The relationship of these factors is explored with the demographic profil
650 _aONLINE SHOPPING
653 _aCONSUMER BEHAVIOUR
653 _aE - COMMERCE
653 _aONLINE SHOPPING
653 _aSHOPPING INTENTION
942 _2ddc
_cT
999 _c130741
_d130741