| 000 | 00753nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 170101s2014 xx 000 0 und d | ||
| 082 | _aT658.834.3 M27E | ||
| 100 | _aMahajan, Tapun | ||
| 245 | 0 | _aEmpirical testing for improving conjoint analysis by Cluster Analysis | |
| 250 | _aMarketing Management | ||
| 260 |
_aLudhiana _bPAU _c2014 |
||
| 300 | _a29cm,;47 | ||
| 520 | _aThe research project "Empirical testing for improving conjoint analysis by using cluster analysis" is carried out with the objective of applying conjoint analysis to determine what combination of a limited number of attributes is most influential on respo | ||
| 650 | _aCONJOINT ANALYSIS | ||
| 653 | _aCLUSTER ANALYSIS | ||
| 653 | _aCONJOINT ANALYSIS | ||
| 942 |
_2ddc _cT |
||
| 999 |
_c130746 _d130746 |
||