| 000 | 00404nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 170101s2004 xx 000 0 und d | ||
| 082 | _aDIR-COMMN 659.1 T25E | ||
| 100 | _aTELLIS, Gerard J. | ||
| 245 | _aEffective advertising ; understanding when, how and why advertising works | ||
| 260 |
_bNew Delhi _c2004 |
||
| 300 | _a201p. | ||
| 650 | _aADVERTISING | ||
| 653 | _aADVERTISING | ||
| 942 |
_2ddc _cB |
||
| 999 |
_c132980 _d132980 |
||