000 00421nam a2200157Ia 4500
008 170101s1977 xx 000 0 und d
082 _a659.1 T58A
100 _aTOLLEY, B.Stuart
245 0 _aAdvertising and marketing research; a new methodology
260 _bChicago
_c1977
300 _a312p
650 _aADVERTISING RESEARCH
653 _aADVERTISING RESEARCH
653 _aMARKETING RESEARCH
942 _2ddc
_cB
999 _c73225
_d73225