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Acceptance of brand extension in Indian market : a study of effect of emotions and nostalgia

By: Material type: TextTextPublication details: Ludhiana PAU 2000Edition: Business ManagementDescription: 1.29cm. 48,4Subject(s): DDC classification:
  • T 658.834 P74A
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Item type Current library Call number Status Date due Barcode
Theses/ Dissertation Theses/ Dissertation Mohinder Singh Randhawa Library T 658.834 P74A (Browse shelf(Opens below)) Not for loan 222418
Theses/ Dissertation Theses/ Dissertation Mohinder Singh Randhawa Library T 658.834 P74A (Browse shelf(Opens below)) Not for loan 222419

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