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English of print media and television advertisements : a comparative study

KATHPAL, Ashoo

English of print media and television advertisements : a comparative study - Journalism, Languages and Culture - Ludhiana P.A.U. 1992 - 82L

The project studies the English language used in advertisements on 1V and in the print media and compares the language of the two, It was found that the second person pronouns appeared frequently both in Print Media and 1V advertisements A significant fea

Subjects--Topical Terms:
TELEVISION ADVERTISING

Subjects--Index Terms: ADVERTISEMENTS DEVICES ENGLISH NEWSPAPERS TELEVISION TELEVISION ADVERTISING

Dewey Class. No.: T 659.143 K13E

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