English of print media and television advertisements : a comparative study (Record no. 97331)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00876nam a2200229Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170101s1992 xx 000 0 und d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | T 659.143 K13E |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | KATHPAL, Ashoo |
| 245 #0 - TITLE STATEMENT | |
| Title | English of print media and television advertisements : a comparative study |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Journalism, Languages and Culture |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Ludhiana |
| Name of publisher, distributor, etc. | P.A.U. |
| Date of publication, distribution, etc. | 1992 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 82L |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | The project studies the English language used in advertisements on 1V and in the print media and compares the language of the two, It was found that the second person pronouns appeared frequently both in Print Media and 1V advertisements A significant fea |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | TELEVISION ADVERTISING |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | ADVERTISEMENTS |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | DEVICES |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | ENGLISH |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | NEWSPAPERS |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | TELEVISION |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | TELEVISION ADVERTISING |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Theses/ Dissertation |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Bill Date | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Mohinder Singh Randhawa Library | Mohinder Singh Randhawa Library | 03/10/2008 | T 659.143 K13E | 187781 | 15/04/2017 | 15/04/2017 | Theses/ Dissertation | |||||
| Dewey Decimal Classification | Mohinder Singh Randhawa Library | Mohinder Singh Randhawa Library | 03/10/2008 | T 659.143 K13E | 187782 | 15/04/2017 | 15/04/2017 | Theses/ Dissertation |