Effect of advertisements on selection of laundry cleansing agents among working and non-working house-wives in Ludhiana city (Record no. 98124)
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000 -LEADER | |
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fixed length control field | 00910nam a2200217Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 170101s1995 xx 000 0 und d |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | T 659.196.681 C32E |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | CHAUHAN, Nidhi |
245 #0 - TITLE STATEMENT | |
Title | Effect of advertisements on selection of laundry cleansing agents among working and non-working house-wives in Ludhiana city |
250 ## - EDITION STATEMENT | |
Edition statement | Clothing and Textiles |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Ludhiana |
Name of publisher, distributor, etc. | PAU |
Date of publication, distribution, etc. | 1995 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 104,19L |
520 ## - SUMMARY, ETC. | |
Summary, etc. | The study was undertaken to determine the effect of advertisements on selection of laundry cleansing agents among working and non-working housewives in Ludhiana city. Surf was highly preferred by both working and non-working respondents as most liked clea |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | ADVERTISING -- SOAP TRADE |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | ADVERTISEMENTS |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | ADVERTISING -- SOAP TRADE |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | CLEANSING AGENTS |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | WASHING POWDERS |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | WOMEN |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Theses/ Dissertation |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Bill Date | Koha item type |
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Dewey Decimal Classification | Mohinder Singh Randhawa Library | Mohinder Singh Randhawa Library | 03/10/2008 | T 659.196.681 C32E | 189368 | 15/04/2017 | 15/04/2017 | Theses/ Dissertation | |||||
Dewey Decimal Classification | Mohinder Singh Randhawa Library | Mohinder Singh Randhawa Library | 03/10/2008 | T 659.196.681 C32E | 189369 | 15/04/2017 | 15/04/2017 | Theses/ Dissertation |