Handbook of marketing scales : multi-item measures for marketing and consumer behavior research
Material type: TextPublication details: London Sage Publications 2011Edition: 3rdDescription: 26cm. ; 603Subject(s): DDC classification:- BM 658.83 B36H
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | School of Business Studies | BM 658.83 B36H (Browse shelf(Opens below)) | Available | 276600 |
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