Study of factors affecting Online shopping acceptance using OSAM

By:

Vats, Monish

Material type: Text

TextPublication details: Ludhiana PAU 2014Edition: Marketing ManagementDescription: 29cm,;47Subject(s):

DDC classification:

T658.834 2 V32S

Summary: The purpose of this study is to analyse factors affecting on online shopping behaviour of consumers that might be one of the most important issues of e-commerce and marketing field. The relationship of these factors is explored with the demographic profil

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Theses/ Dissertation	Mohinder Singh Randhawa Library	T658.834 2 V32S (Browse shelf(Opens below))	Not for loan		251801

The purpose of this study is to analyse factors affecting on online shopping behaviour of consumers that might be one of the most important issues of e-commerce and marketing field. The relationship of these factors is explored with the demographic profil

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